Is Mark Joyner a moron?

Watch out! Mark Joyner – the father of mind control marketing – has decided to make a big splash in the blogosphere. And it’s worth your time taking a good look at how he’s going to do it.

In a very bold move (typical of him), Mark is calling himself a “blogging moron” and at the same time releasing a free course about blogging. While most marketers would consider that to be suicide, I consider it to be sheer genius.

Why? Well, it’s all in the strategy. Take a look.

The course is not 100% free, he is asking for a small favor in return: a backlink with specific text that you’ll have to paste in your blog (any blog will do, he’s not requiring it to be your main blog).

This link-building-exercise/viral-marketing-element is the glue that holds the campaign together. It starts small, but it will be quite interesting to see just how much it grows and spreads over time.

The course itself is excellent and has a lot of neat ideas and interesting concepts to vastly improve any blog. If you’re into blogging, this course is a must-read. Click here to grab the course now.