Comments on: A sneaky trick to “go viral” http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/ Internet marketing, made easy Fri, 20 Nov 2009 15:03:50 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Ryan http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-4338 Ryan Wed, 17 Dec 2008 18:48:45 +0000 http://www.marketingfactor.com/?p=76#comment-4338 Weezer already has pop culture success. They just made a fun video. Weezer already has pop culture success. They just made a fun video.

]]> By: Charmaine Chen http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-1103 Charmaine Chen Fri, 03 Oct 2008 03:55:09 +0000 http://www.marketingfactor.com/?p=76#comment-1103 To answer your Qs:- I think it's quite possible for them to become the pop-culture star. But it all depends on how "compelling" the viral marketing message is - do they produce an "image" that has staying-power? Take for instance, I didn't know that Gary Brolsma was the numa-numa kid. In fact, I didn't even know the name of the numa-numa song! But when I read your blog posting, I remember that back in 2005, my Uni friend showed me the video of a guy lip-synching to a catchy tune. So, yes - viral marketing worked in Gary Brolsma's case. To answer your Qs:- I think it’s quite possible for them to become the pop-culture star. But it all depends on how “compelling” the viral marketing message is – do they produce an “image” that has staying-power? Take for instance, I didn’t know that Gary Brolsma was the numa-numa kid. In fact, I didn’t even know the name of the numa-numa song! But when I read your blog posting, I remember that back in 2005, my Uni friend showed me the video of a guy lip-synching to a catchy tune. So, yes – viral marketing worked in Gary Brolsma’s case.

]]> By: Mark Sierra at MeAndMyDrum.com http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-972 Mark Sierra at MeAndMyDrum.com Mon, 22 Sep 2008 21:58:20 +0000 http://www.marketingfactor.com/?p=76#comment-972 Very clever video! I recognized most of the viral videos that were included. I don't think this will catapult Weezer into pop-culture though. Not sure why however, maybe it's the song or maybe that it's not really new in the sense of what you mentioned earlier. <abbr><em>Mark Sierra at MeAndMyDrum.com's lastest post: <a href="http://www.meandmydrum.com/so-if-you-dont-pretend-have-you-failed-as-a-marketer/" rel="nofollow">So If You Don’t Pretend, Have You Failed As A Marketer?</a></em></abbr> Very clever video! I recognized most of the viral videos that were included. I don’t think this will catapult Weezer into pop-culture though. Not sure why however, maybe it’s the song or maybe that it’s not really new in the sense of what you mentioned earlier.

Mark Sierra at MeAndMyDrum.com’s lastest post: So If You Don’t Pretend, Have You Failed As A Marketer?

]]> By: andrew goulding http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-128 andrew goulding Fri, 30 May 2008 11:33:18 +0000 http://www.marketingfactor.com/?p=76#comment-128 Absolutely great video for an OK song, more a celebration of "15 minutes of fame" mini-celebrities. I loved it. Will I remember it? No, but that's the point, really, isn't it? ADG Absolutely great video for an OK song, more a celebration of “15 minutes of fame” mini-celebrities. I loved it. Will I remember it? No, but that’s the point, really, isn’t it?

ADG

]]> By: Bob Marconi http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-112 Bob Marconi Wed, 28 May 2008 18:45:14 +0000 http://www.marketingfactor.com/?p=76#comment-112 Pretty cool video, as far as videos go. Not sure what it's real purpse is/was. Pretty cool video, as far as videos go.

Not sure what it’s real purpse is/was.

]]> By: Jack Humphrey http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-111 Jack Humphrey Wed, 28 May 2008 17:53:07 +0000 http://www.marketingfactor.com/?p=76#comment-111 I think plenty more (like thousands) of statements like this are gonna be made about the YouTube culture. Everyone is still so caught up in uploading vids like crazy no one has taken that much time to recap where we've been. I thought the vid did a brilliant job of incorporating the "stars" of YouTube instead of just playing their clips. Being IN this video made the difference. Made it feel like what it was: a higher end production out of people who made clips for nothing and put them up, grain and all, on the Tube. I can appreciate that. Whether it goes huge or not, who knows? I mean you couldn't predict any one of those people in the video getting as much attention as they did until it happened. Now they're in Weezer videos. Weezer can kind of say "All your Tubestars Are Belong To Us" I think plenty more (like thousands) of statements like this are gonna be made about the YouTube culture. Everyone is still so caught up in uploading vids like crazy no one has taken that much time to recap where we’ve been.

I thought the vid did a brilliant job of incorporating the “stars” of YouTube instead of just playing their clips. Being IN this video made the difference. Made it feel like what it was: a higher end production out of people who made clips for nothing and put them up, grain and all, on the Tube.

I can appreciate that. Whether it goes huge or not, who knows? I mean you couldn’t predict any one of those people in the video getting as much attention as they did until it happened.

Now they’re in Weezer videos. Weezer can kind of say “All your Tubestars Are Belong To Us”

]]> By: Scott Hepburn http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-110 Scott Hepburn Wed, 28 May 2008 10:29:19 +0000 http://www.marketingfactor.com/?p=76#comment-110 Seems like a cheap gimmick, if you ask me. By the end of June, nobody will care...if this video even gets attention in the first place. Now, the original videos...those will be immortalized on "I Love the 00s" on VH1 in about 10 years. I doubt they'll feature the Weezer video in that segment. Just a few thoughts...don't tase me, bro. Seems like a cheap gimmick, if you ask me. By the end of June, nobody will care…if this video even gets attention in the first place.

Now, the original videos…those will be immortalized on “I Love the 00s” on VH1 in about 10 years. I doubt they’ll feature the Weezer video in that segment.

Just a few thoughts…don’t tase me, bro.

]]> By: al ESCAMILLA http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-109 al ESCAMILLA Wed, 28 May 2008 09:43:47 +0000 http://www.marketingfactor.com/?p=76#comment-109 Interesting. Almost like the Weird Al of viral. Unfortunately i don't think it'll be a long lasting hit. Way too many males in the video and the Britney guy still freaks me out!!!! Interesting. Almost like the Weird Al of viral. Unfortunately i don’t think it’ll be a long lasting hit. Way too many males in the video and the Britney guy still freaks me out!!!!

]]> By: RyanAJarrett http://www.marketingfactor.com/media/a-sneaky-trick-to-go-viral/comment-page-1/#comment-108 RyanAJarrett Wed, 28 May 2008 06:54:36 +0000 http://www.marketingfactor.com/?p=76#comment-108 What a great video! I guess Weezer are just turning the YouTube phenomenon on its head: instead of UGC mocking mainstream media, we see exactly the opposite. According to the ever-faithful Wikipedia, Barenaked Ladies did something similar for their video "Sound of Your Voice" (http://en.wikipedia.org/wiki/Pork_and_Beans_(song)) What a great video! I guess Weezer are just turning the YouTube phenomenon on its head: instead of UGC mocking mainstream media, we see exactly the opposite.

According to the ever-faithful Wikipedia, Barenaked Ladies did something similar for their video “Sound of Your Voice” (http://en.wikipedia.org/wiki/Pork_and_Beans_(song))

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